The employees of Scentillations will look forward to going to work each day. They will feel the connection between everything they do and the success of their company.
MBA students will do their projects about the unique success of Scentillations.
It will be a company that appreciates its employees and customers and allows both to contribute to the success of the company.
The corporate headquarters will be a showplace for, and a living example of, the cooperative business model. Everyone connected with the company will understand the rules of abundance: That there is enough to go around, whether that is money, customers, resources, or time.
The product line will include all natural essential oil products that go on the body and into the customer's environment. The products will alter people's moods. The product line will enhance the customers' loves. They will do this by providing aromas that are conducive to relaxation, concentration, sensuality, etc. The product line will include perfumes, body lotions and oils, bath products, candles, incense, and educational tools.
The culture at Scentillations will be such that, when someone says, "Oh, you mean like Scentillations does it," everyone will know what that means.